Gold is the ultimate symbol of wealth and prosperity. It is the favorite asset class for investors for numerous reasons. However, there are certain things you should consider before investing in gold. Diversification of an investment portfolio is a practice that enables you to spread your investment risks across various assets. Even though there are numerous assets that you can consider when diversifying your portfolio, the most common is investing in precious metals. So, why is it more suitable? Precious metals are not prone to economic crisis, can offer a hedge against inflation, have high liquidity, and a lot more. Gold is a good example of precious metal. Check out five things that you should consider while investing in the precious yellow metal. Keep your budget in mind Gold investment comes with several options like gold bars, gold accumulation plans, gold jewelry, gold coins, and much more. Choosing the most pricey option can ensure high returns on your investment, but it is vital to consider your budget. If you have a high budget, you may invest in gold jewelry, but for a lower budget, consider opting for a gold accumulation plan. Verify the seller Investing in gold is one of the most expensive investments, and it involves a lot of money. Therefore, it is essential to pick your seller carefully. Research to confirm that you are working with a genuine seller. Read online feedback and reviews to verify your seller. Gold mutual funds versus gold exchange-traded funds If you are confused about investing in gold ETFs or gold mutual funds, you should know that there is a slight chance of earning a higher return through the former, primarily because of their low cost of investment. But it is also critical to understand that investing in gold mutual funds is much easier than investing in gold ETFs. Check purity and hallmark Although physical gold is a better option, you must be careful about its purity as it determines its value. There are several ways you can check whether gold is pure or not. For instance, karat is one such indicator. The higher the karat, the purer is the gold. Gold with 24 karats is 100 percent pure. Hallmarked gold is another indicator that you should verify while purchasing physical gold. Consider the storage factor It is the most critical factor which you should consider before investing in gold. Where should you keep your gold? If you want to invest in physical gold you should store them in a place that is secure and also easily accessible. You can store physical gold at your home in safes or rent safety deposit boxes at a local bank. Taking all these factors into consideration can ensure you get the best returns out of your gold investment.